Paul Mitchell MORPH Show 2024

Paul Mitchell, a leading manufacturer of professional hair-care products for the last 44 years, invites stylists to experience the power of transformation at MORPH, an exclusive, intimate celebration of hair, business, and culture. MORPH is a one-of-a-kind transformational hair show and educational experience, making three tour stops around the country. Join Paul Mitchell co-founder John Paul DeJoria, Paul Mitchell CEO Michaeline DeJoria, Paul Mitchell President Jason Yates, artistic directors Colin Caruso, Robert Cromeans, Stephen Moody, Paula Peralta, and Noogie Thai, and more in San Diego, California, Grand Rapids, Michigan, and Austin, Texas. 

MORPH offers stylists the opportunity to transform their art and experience the creativity, inspiration, and passion that earned Paul Mitchell the title of No. 1 professional hair styling brand worldwide.* Network with like-minded salon professionals and learn game-changing service, social media, and management tips to grow business from Paul Mitchell leaders.  

Want to give back? Enjoy an exclusive, philanthropic engagement hosted by John Paul DeJoria's Peace, Love & Happiness Family Foundation. MORPH's first stop, San Diego, invites stylists to provide complimentary haircuts, product gift bags, and lunch for underserved members of the community. Each city's philanthropic experience will vary, as the foundation is dedicated to giving back to local communities, and the events are first-come, first-serve for attendee participation.  

MORPH by Paul Mitchell will take flight: 

  • San Diego, California—June 2 and 3 
  • Grand Rapids, Michigan—October 20 and 21 
    • GLC Live at 20 Monroe, 11 Ottawa Avenue Northwest, Grand Rapids, Michigan 49503 
    • Registration details to come  
  • Austin, Texas—November 3 and 4  
    • Location and registration details to come 

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