Laid-Back Luxe

Looking for new bridal, wedding guest, prom, and graduation looks?  

“This is a showstopper for any client looking to turn heads.  It highlights the face while creating body and interest in the back. We love it because it can be dressed up or down and is a quick style to create,” says Anna Peters (@annas_hair_retreat), Sam Villa ArTeam member and owner of re:TREAT Color + Hair Design Studio. re:TREAT Color + Hair Design Studio  

How To: Laid-Back Luxe 

  1. Directionally blow dry hair straight back toward the occipital bone and away from front hairline with a Sam Villa Professional Light Ionic Blow Dryer and paddle brush. For extra control and hold, apply Redken Root Lifter volumizing mouse at the base throughout the head. 


  1. Starting one inch behind and below the ear on one side of the head, gather a small section of hair and split into two strands. Cross strands to create an X. Take a small section of hair from the high point of the head directly above the X and lay the section directly in the middle of X. Grab the two strands on either side of section and twist once to create another X. Then pinch in the center of the X to secure. Add another section of hair from high point of the head and lay it between the X. Twist the strands to secure. Continue this pattern across the nape of the head. Secure on the opposite side of the head with an elastic. 


  1. To create volume and softness in the back, take one inch sections of hair, spray with Redken Thermal Spray, comb through and wrap hair around a Sam Villa Artist Series 2-in-1 Marcel Iron and Wand (1.5 inches with extra-long barrel). Let curls cool, then hold the section with two fingers and style the hair up to the desired volume and shape. 


“This is a style you’re going to want to have ready for special occasion clients—the mix of laid-back coolness and luxury makes it appealing to a lot of people,” adds Peters. 

To learn more from the Sam Villa Team, check out free Facebook Live classes and YouTube tutorials. The complete catalogue of customizable education for salons, shows, and events, including Thrive On, is available here. 

Sam Villa is co-founder and chief creative officer of the Sam Villa Company (Allvus, LLC), a leading education and styling tool company for the professional hair industry. He is also global artistic ambassador for Redken 5th Avenue, a L’Oreal brand. Villa is the 2021 NAHA Educator of the Year, Hair Awards USA Hall of Fame Inductee, 2021 AHP Icon Stylist Influencer of the Year, 2020 International Hairdressing Awards ‘International Hair Influencer of the Year,’ the 2017 NAHA Lifetime Achievement Award Winner, Intercoiffure America/Canada Member, Behind the Chair Stylist Choice Award Winner for Favorite Platform Artist and Educator (2012, 2011 and 2007) and Favorite Overall Educator of the Year (2015). His inspiring education and innovative ergonomic styling tools can be experienced on The Sam Villa brand brings free digital education to everyone including hot tips and techniques, as well as access to livestreamed educational events. The company also offers professional tools for consumers so they can achieve salon-quality results at home with minimal effort.   


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